2.0 Campaign templates and branding

Give your agent a strong starting point for every channel.

OpenPMM comes with skills that give your agent high-quality, channel-specific templates from the first run. In the beginning, use the skill and CLI to create and customize campaigns quickly. No UI work is needed.

Release campaignDraft

Input

Agent campaign brief

3 changes, 1 image, 1 video

Template

Product feature

Branding

Website context + defaults

X thread

Channel-native copy, ready for review.

Instagram

Channel-native copy, ready for review.

YouTube

Channel-native copy, ready for review.

LinkedIn

Channel-native copy, ready for review.

Explicit send confirmation

Brand context

Start with a voice, or start with the defaults.

OpenPMM can pull brand context from your website, use a brand snippet you provide, or go without one. The defaults are designed to produce high-quality work from the first run.

Generate a brand tone of voice from your website.
Paste a brand snippet when you already know what to say.
Skip brand setup and use OpenPMM defaults.
Use the same context for text content and image asset generation.

Templates

Start with a skill, then make the campaign yours.

Each channel gets its own post template, shaped for the format and audience. Your agent uses the OpenPMM skill and CLI to customize the campaign without needing UI work.

Use skills with strong channel-specific templates from the first run.
Customize an individual channel without rewriting the whole campaign.
Create and edit campaigns through your agent and CLI.
Keep channel-native length, structure, and calls to action.
Use brand context when generating text and visual assets.

Campaign types

Choose the shape that matches the moment.

Use a direct send for one channel or use the campaign flow when several posts and assets belong together.

Release campaign for a version, milestone, or shipped batch.
Product feature campaign for one clear capability.
Direct send for one-off channel publishing or scheduling.
Placeholder: launch, customer story, and evergreen templates.

Give your next launch a better handoff.

OpenPMM is an early product surface. Use these pages as the starting point for the workflow you want to build.